An enterprise 3D content strategy helps MillerKnoll scale digital experiences, present its catalog of iconic designs consistently across brands and channels, and bring new customer experiences to market faster.
MillerKnoll (NASDAQ: MLKN) has deployed 3D Cloud product configurators on Knoll.com, extending an enterprise 3D content strategy already running across the company’s collective of design brands.
Customers can now configure the Womb® Chair and Ottoman, the Saarinen Dining Table, the Barcelona Chair, and other classic Knoll designs. Both Knoll.com and Design Within Reach draw from the same 3D asset foundation, so materials, finishes, and options stay consistent across brands.
“An enterprise 3D content strategy enables us to launch new digital capabilities and experiences faster, maintain consistency across our portfolio, and maximize the value of every digital twin.” – Lorna Jean Marcuzzo, Senior Technology Manager, 3D Visualization + Content at MillerKnoll
[Configure the Womb Chair on Knoll.com →]
[Read the full release →]