WebAR Examples by Industry: Retail, Automotive, Healthcare, and More
Learn about WebAR and how it can level up your digital content. Plus, benefits, examples, and how to get started.
Augmented Reality
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Top WebAR Examples: Retail, Home Improvement and Automotive
Learn by example how different industries use WebAR technology to level up digital content and the customer experience.
Metaverse Marketing Mindset: Opportunities, Strategies, and Challenges
What Is the Metaverse?
The metaverse is a network of immersive digital worlds. People socialize, work, and play there, parallel to our physical ...
Top 5 Augmented Reality and Virtual Reality Technology Trends for 2022 – The Metaverse to WebXR
Join 3D Cloud and learn more about the 5 AR/VR Trends you will see in 2022!
Scott Perry, 3D Pioneer – How I got started in 3D, what I’ve learned, and where I’m investing in 2021
About Scott Perry, 3D PioneerScott Perry is a digital home goods pioneer credited with the first launch of Augmented Reality in retail. And ...
The Future of Retail: What You Need to Know to Thrive
The Future of Retail: Predictions, Advice, Trends
The future of retail is a hot topic of conversation. New research emerges daily, stories are ...
Augmented Reality SDKs: A Comprehensive Guide
What are the Best Augmented Reality SDKs?
Augmented Reality SDKs are not a one-size-fits-all proposition. The only way to answer which is the ...
47 AR Examples – The Definitive Guide to Augmented Reality in Retail
Video recap of 10 best Augmented Reality retail mobile apps of 2019
Looking for an overview of top AR apps in retail? Watch this quick video ...
5 Top Augmented Reality and Virtual Reality technology trends for 2019
NOTE: Welcome to 3D Cloud's (almost) annual predictions for the coming year. This isn't the first time the 3D Cloud team has climbed out on the ...
Macy’s CEO Jeff Gennette Q&A – Code Commerce 2018
Macy's CEO Jeff Gennette paid a visit to Recode's Code Commerce event for a Q&A session with CNBC reporter Courtney Reagan. The lively ...
Millennial Furniture Shopping Trends with Deborah Weinswig of Coresight Research
Why Millennial Furniture Shopping Trends Matter
Did you know that Millennials spend $600 billion annually, and are forecasted to be 35% of ...
What does the “Firefox Reality” AR/VR browser mean for retailers?
Mozilla, the not-for-profit developer community behind the popular Firefox Web browser, is trying its hand at developing a new product ...
3D Cloud’s Tracking vs. ARKit: A Q&A with Dr. Ken Moser, PhD
Apple's ARKit SDK has been a big hit among developers, including those here at 3D Cloud. The software is stabile, well-designed, and makes it ...
2017 Year in Review – Augmented & Virtual Reality Trends
For more information on Augmented and 3D experiences for retail, check out the 3D Cloud® platform and 3D Cloud® solutions for furniture, office ...
ARKit, ARCore, and the future of Augmented Reality
The Augmented Reality revolution is here!
It’s a brave new world for retailers scrambling to keep up with the pace of change. Augmented Reality ...
9 things to know when building for ARKit or ARCore
What's the ARKit fanfare all about?
The launch of Apple's ARKit software, which makes it easier for developers to create AR applications that ...
ARCore: Google goes head to head with Apple’s ARKit
Google's ARCore: Markerless Augmented Reality for the masses
Google upended the Augmented Reality landscape this week with the announcement of ...
The best Apple iOS11 AR apps for retail, entertainment and more
We've been testing ARKit here at Marxent, and the SDK provides a stable and surprisingly robust solution for building AR-enabled apps for Apple devices.
Free eBook: The Retail Innovators Guide to AR & VR
Want to be a Augmented and Virtual Reality retail innovator?
You need a plan.
Successfully implementing Augmented and Virtual Reality retail ...
Ikea, ARKit, Amazon and 6 keys to winning with Augmented Reality for retail
With ARKit, Ikea and Apple beat Amazon to the punch — and turned AR into a true retail strategy
Apple’s Worldwide Developers Conference keynote ...
3 ways retailers are transforming the shopping experience
For more information on how retailers are using mixed commerce solutions, check out our Mixed Commerce Glossary, which defines the terminology ...
Mixed commerce builds retailer-customer relationships
Note: For more information on how retailers are using mixed commerce solutions, check out our Mixed Commerce Glossary, which defines the ...
Deep Dive: Apple’s ARKit a “game changer” for Augmented Reality
Editor's Note: This is our first "Deep Dive," a column that will combine available press coverage with the insight of industry insiders to offer ...
Mixed commerce, Macy’s and the new retail reality
For more information on how retailers are using mixed commerce solutions, check out our Mixed Commerce Glossary, which defines the terminology ...
Q&A: What is Diminished Reality? R&D Engineer Ken Moser, PhD, explains
There's an old saying that reality is what you make of it. That's more true than ever for 3D artist or designer, who are now working in at least ...
3D Modeling: Realism and Lighting for Augmented Reality and Virtual Reality
Want realism? Better have the right lighting.
Today I'm going to talking about achieving realism in 3D images through lighting, but first a ...
Disrupting Furniture Retail: Amazon, Augmented Reality and More
Furniture retail is ripe for disruption. What has Amazon been waiting for?
Amazon is a disruption company first and foremost — and word has it ...
3 ways Project Tango is an upgrade for businesses
What if a computer could actually see the world? Project Tango makes it possible
Google (or Alphabet Inc, if you mind the details) is always ...
Beginner’s Guide to Mixed Reality: What It Is, How It Works, and Examples
Mixed Reality (MR) uses software and hardware that interacts with your voice and gestures to co-mingle physical and digital worlds. We’ve been ...
CASE STUDY: How to lead a successful Augmented Reality and Virtual Reality project
For a rundown of the biggest developments in Virtual Reality and Augmented Reality from the past 12 months, check out our 2016 ...
Unified commerce: Win the customer, rule the marketplace
Unified commerce — customer experience is the key
Today’s shoppers interact with their favorite retailers in a variety of ways. They may go to ...
5 top Virtual Reality and Augmented Reality technology trends for 2017
2017 is yesterday’s news! Check out our top Virtual Reality and Augmented Reality technology trends for 2019 and see what’s in store for the ...
Visual commerce defined
What is "visual commerce?"
Over the past few years, the notion of "visual commerce" has been defined and redefined. Visual commerce has been ...
Oculus Rift for live events has arrived
Let’s be honest. All of us nerds (including the closet nerds) have dreamt of a virtual fantasy world in which we can participate in otherworldly ...
Augmented Reality retail apps: 5 elements of effective AR campaigns
As Augmented Reality retail technology evolves, new possibilities for mobile retail applications are emerging. Retailers are increasingly using ...
5 keys to great 3D art and animation for AR – 3D art expert tips
Augmented Reality (AR) experiences often depend on 3D models and the contributions of specialized 3D artists. 3D Cloud has an entire team of 3D ...
AR resource guide: What is Augmented Reality?
Welcome to Marxent's Augmented Reality resource guide. If you're in the process of learning more about top Augmented Reality apps, technologies ...
Top Augmented Reality companies: 5 types of AR companies and how they work
The mobile AR landscape is diverse and can be confusing. While some top Augmented Reality companies provide a range of products, services and ...
What is Augmented Reality? An Augmented Reality glossary
Augmented Reality is an emerging technology and has it's own lingo. This Augmented Reality glossary should help to answer the question "What is ...
5 ways to make the best AR apps | Augmented Reality Bites
There are “AR apps” and then there are apps that truly Augment Reality. The AR apps that truly augment reality deliver immersive, magical, ...
The Ultimate Guide to Markerless Augmented Reality
Markerless Augmented Reality (AR) is the preferred image recognition method for AR applications. Learn how it works, the advantages of ...
5 Qualcomm Vuforia AR Case Studies
Qualcomm Vuforia AR offers amazing technology that is set to change creative digital landscape. Enabling experiences such as text recognition, ...
The future of Augmented Reality games
With the introduction of wearable Virtual Reality/Augmented Reality devices such as Oculus Rift and Google Glass, developers and designers will ...
A millennial perspective on AR marketing
Recently I was considering a visit to Discovery Cove, a local aquatic theme park where visitors can swim with dolphins. Between work and working ...
Mobile Companion Shopping Apps Transform Print Catalog Retail
The number one reason for retailers to invest in mobile applications and experiences is customer demand with loyalty a close second - and a ...
Google Glass: Marketing and Social Impact
Augmented Reality glasses have a vast number of useful applications in real-world scenarios. Wearable AR will fundamentally simplify the ...
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